Ellis Faas - Identity Revealed

At first, 'Identity Revealed' - a filmed triptych by Ellis Faas, didn't impress me at all. I thaught it was a video about makeup and style and didn't like it at all. But then I read the desctiption and watched the video a few more times. Now I get the whole meaning and what Ellis was trying to say and I like it a lot.

We all hide under a mask, whether we admit it or not. Some wear makeup to cover the imperfections on their skin, some wear wigs and extensions, while some wear clothes to make them look slim. Others wear masks because they are too scared to show who they really are because of what society might think. Some people are so self conscious that eventually, they forget who they really are. But, truth to be told, everyone will first judge others, than stop and think about themselves for a minute. There is a quote from the TV series Gossip Girl that I like and 100% agree with: "And some masks we wear because we hope to stay hidden. But that is the problem with wearing masks; they can be ripped off at any moment.". It is okay to wear a mask as long as you are prepared to take it off and show who you really are, because, at the end of the day, we are all the same.

Ellis Faas is a makeup artist from Netherlands. At first, she wanted to become a professional photograper, but since she was her own model and did her own makeup, she realized she was more interested in makeup than the whole technical side of photography. She did a short course in Amsterdam, then in Paris, and after a few years she moved to London where she soon became very successful. Ellis worked for big makeup brands such as MAC Cosmetics, Lancome, Clinique and L'Oreal even asked her to create a makeup line for their skin care brand - Biotherm. In 2007, when she left L'Oreal, she decided to create her own brand; ELLIS FAAS. 

Her brand is all about showing the inner beauty. She created a line 'Human Colours' that is based on the colours that our bodies produce naturally. The colours are universal, shared by every one of us. The best way to highlight features or to hide imperfections is with the tones and hues that we already have. There are lip, eye and face products and variety of shades for all skin tones. Her statement colour is the colour of our blood, or as she calls it, Ellis Red. It is the colour that is in everyone, therefore, if looks good on everyone! 

The 'Ellis Red' eyes and lips

(source: http://www.ellisfaas.com/collection/ellis-red/-date: Oct 26th 2014)

The products are not tested and do not contain any ingredients that were tested on animals - they are only tested on supermodels.


http://www.imdb.com/name/nm2530641/bio (oct 26th 2014)
http://www.ellisfaas.com/(oct 26th 2014)